Hi! I’m Lea. ✨

I’m a social strategist, community architect and content creator. I build digital and social strategies that turn followers into passionate fandoms.

Social Media Strategies for Brands That Want to Level Up.

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Strategy that builds real connections 🫶

Strategy that builds real connections 🤝

Strategy that builds real connections 🫶 Strategy that builds real connections 🤝

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I build strategies that go beyond reach, built on three core pillars: fan-first content, cultural relevance, and measurable growth.

By tapping into niche online communities, I help global brands turn passive followers into superfans who actively champion your message online and IRL.

Strategies that turn views into brand love and loyalty...

trusted by global brands shaping online culture. 🤝

I’ve collaborated with global brands to craft social strategies that drive high engagement and build strong digital identities.

From global campaigns to community-driven content, my work ensures brands aren’t just seen — they become culturally relevant. Whether launching a social presence or refining one, I create strategies that leave a lasting impact.

A collage of various company and brand logos including TikTok, Pringles, Desjardins, Becel, Campar Group, UNDP, Rogers Business, Ford, Hyundai, Lowe's, Coors, Molson, and others.

Looking
for a freelancer?

I’ve partnered with both in-house and agency teams to create high-visibility social content. I offer freelance services that seamlessly integrate with your existing social efforts to boost your brand’s digital presence.

  • I can manage your social channels while helping you build long-lasting communities.

  • I craft tailored social strategies that resonate, driving authentic engagement and brand growth.

  • I translate data into actionable insights, optimizing your social performance and shaping future strategies.

Let’s make it happen. ✨

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Struggling to turn your audience into online brand advocates?

I craft strategies that tap into key audience insights to deliver content that matters to your community.

If you think I’m a good fit, let’s chat! ☕️

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Work with me

💫

Work with me 💫

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Work with me ✨